Experience, knowledge, intuition and creativity
I work with companies, start-ups, founders and private individuals to unlock potential, identify problems, enable transformation and find solutions.
Beliefs
Everything you need to bring about change is always already there. Sometimes, however, a process is required to make you aware of it.
Transformation
There are no transformation projects that you carry out. There are spaces that can be opened up to allow transformation to take place. Change needs space.
Innovation
If the rate of change in the outside world is higher than inside, dissonance occurs. The problem is that this is experienced as weakness. But right now it's about using your own strengths.
Positioning and differentiation (brand)
Organizations and people are always unique. They are just not always aware of it. Carving this out is a pleasure.
Culture
It is not possible not to have a culture. However, you usually only see the tip of the iceberg and not what lies beneath. And that's the interesting part.
Leadership
Leadership is a force that has direction. Not a struggle that requires strength. It's about finding the power and determining the direction.
Organization
The game is clear, the rules are known, the team has first-class players and yet it doesn't win. It's about designing the system for the interaction of individuals and teams so that it feels simple.
Decision making
Collaborative and agile working is great. But it can lead to decision-making taking longer. The solution is not to return to autocracy but to focus everyone involved.
Marketing & Sales
The only constant is change. And nowhere is this more immediately noticeable than in communication. The use of artificial intelligence is leading to a pressure on brands and people to adapt that is unprecedented in its scale.
Resources
What I provide.
Sascha Martini
- 20 years of corporate management in top agencies in the creative & digital industry as CEO of BB&K and Razorfish and as Managing Director of R/GA (DACH region)
- 5 years as a consultant with Digitalleaderhsip and others
- Trained systemic-integral coach
- Close collaboration with companies such as Porsche, AUDI, Google, Siemens, McDonalds, O2, E.on, Spotify, Shopify, Deutsche Bahn, Deutsche Bank and many more.
Network
- Contacts with companies and service providers
- Network of consultants, facilitators, experts, coaches and trainers
- Network of designers, copywriters, strategists and developers
Mode of operation
Direct
I work directly with my stakeholders. No middlemen or women.
Honest
Truth is essential in both directions. Even if it supposedly hurts.
Trustful
Change is only possible if you can meet on equal terms and know that you are in a safe space.